BRANDS

The Suavecita Detangling Comb is made to easily detangle your hair without any causing any damage or pain. It will do it's job without that pulling or tugging that makes you want to kick something.  Our comb can be used on both wet or dry hair. It helps to create...

Raise a toast to your decor with the Down the Hatch Felt Pennant, featuring our mascot enjoying a cold one alongside "Cerveza Cito" block lettering. 

Hook, line, and beer. This Down the Hatch Trucker Hat is the perfect way to show your love for great beer and the great outdoors. The breathable mesh back and adjustable snap closure ensure a comfortable fit, whether you're casting a line or just casting a shadow. Made in USA...

Create the perfect eyes with a Suavecita Felt Tip Eyeliner Pen. This ultra-black pigment and felt tip design makes it easy to apply, and its weightless formula lies comfortably on your skin. While releasing the ideal amount of ink for decidedly dramatic eyes, this slender and supple tip allows you...

Keep your head in the game with the Firme Club Dad Hat. This black hat is embroidered with a gold Firme Club logo and has an adjustable fit so you don’t have to worry about losing it while you’re training.

Whether you’re hitting the gym or running a quick errand, sometimes you only want to take the essentials. The Firme Club Lanyard comes with a pouch to hold your ID and credit cards, plus a metal clip so you can easily attach your keys.

Now you can bring a little piece of Firme Club with you wherever you go. Stick this baby on your car and everyone will know you’re part of the Official Suavecito Strength Crew. 7 x 4.23"

Pins for that bit of flair that will compliment your already established beauty. These pretty pins pop and will always show your true colors. Comes to you with an easy to use rubber backing that is much better than those pesky metal pinch tabs. Get it Rucca!

Rep Santa Ana like you mean it.

Suavecita Hair Color Diluter is a white product that is an easy to use and specially formulated to work with your favorite Suavecita Semi-Permanent Hair Colors to create subdued or pastel shades. For best results using our Semi-Permanent Hair Color pre-lighten hair to a pale blonde. To achieve a Lighter...

Sip with style in this Hop Skull Hat. 6 Panel Hat60/40 Poly/Cotton Blend MaterialBlack with Green UnderbillEmbroidered Logo on Front PanelEmbroidered "Cerveza Cito" Logo on the back over the snap

Step into a world of bubbly adventures with our new Kids 3-in-1 Shampoo, Conditioner, and Body Wash. This cruelty-free formula is clinically tested and free of sulfate, parabens & phthalates - ensuring a no tears, no fuss experience that leaves your child happy and splashing away with joy. Clinically Tested...

Our detangling brush is designed with little heads in mind. Featuring soft, gentle bristles and a comfortable grip, it effortlessly glides through wet or dry hair. Use in combination with our kids detangling spray for the easiest and most comfortable brushing experience. Say goodbye to tears and hello to happy...

Make bath time and hair styling a breeze with our Kids Detangling Kit! This set includes a gentle 3-in-1 Shampoo, Conditioner & Body Wash to cleanse and nourish skin and hair, a magical Detangling Spray to tame tangles, and a kid-friendly Detangling Brush for smooth, tear-free hair. Perfect for everyday...

Let your little one explore and express their unique style with Suavecito Kids Pomade. Our dermatologist-tested, hypoallergenic formula ensures a gentle touch on delicate skin. Free of sulfates, parabens, silicone, and phthalates, it provides worry-free styling for parents. It’s formulated without gluten, peanut, dairy, or soy to cater to various...

Bid farewell to the bedhead blues with the Suavecito Kid’s Styling Comb. Crafted with gentle, fine teeth, this Comb ensures fuss-free detangling, transforming even the knottiest mop top into a work of art. Built with playground-proof acetate, your little one will be ready for anything from sandbox scrambles to playful...

This kit has everything your little one needs to create cool hairstyles. The 3-in-1 Shampoo, Conditioner, and Body Wash cleanses and conditions hair and body, while the Kids Pomade adds shine and hold. The Styling Comb helps smooth their style into place. With this kit, you and your little one...

Let La Tia and her Cerveza Cito beer buddy bring endless laughs, conversations, and good times to your everyday routine. Made from durable acrylic material, this Key Tag will be your constant companion as you navigate through life's exciting twists, turns and sips. It's like carrying a little piece of...

Finish off your outfit with our Dad Hat and feel good about it. This cotton twill hat features our signature ‘Cita Lipstick design and 100% awesomeness. You are going to look great and feel comfortable and there isn’t much better than that these days. Flexible and comfortable Made by your...

Rep your roots with this premium embroidered key tag featuring your favorite Tio on one side and Tia on the other.